Forever is a long time, particularly in the stock market. The Wall Street Journal archives are full of stories of companies that were once the toast of the town…only to fall into irrelevance or bankruptcy. Enron, Lehman Brothers, BlackBerry (BBRY) and JC Penney (JCP) are all fine examples of companies that were once leaders in their respective industries. Enron and Lehman Brothers are long dead, and BlackBerry and JC Penney are currently fighting for their lives and may not survive 2014.
You will notice that banks, retail stores, and technology companies are conspicuously absent from the list. There is a good reason for that. With few exceptions, technology companies tend to have short lives, and those that stick around for the long haul do so by adapting. So, with no further introduction, let’s jump into the list: Diageo (DEO), Unilever PLC (UL), Heineken (HEINY), Realty Income(O) and Nestlé (NSRGY).
Source: Guru Focus
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Posted by D4L | Friday, December 13, 2013 | ArticleLinks | 0 comments »________________________________________________________________
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